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Company Name: Entercom Communications Corp.
Job Title: Director of Strategic Sales and Marketing
Location: Seattle, WA
Profession: Department Head or Executive

Job Description:

Director of Strategic Sales and Marketing

Department: Sales
Reports to: General Manager and/or Director of Sales


OVERVIEW
If you have tons of energy, love to sell and develop high level business with key decision makers, if you have lots of creativity and are a savvy, strategic marketing thinker, you love to work with sales people and help them grow their business via integrated marketing campaigns, then we have the job for you.

Entercom Seattle is hiring a strategic sales and marketing director to oversee the selling and creation of high level, long-term, multi faceted marketing campaigns targeted towards clients who are interested in measurable business results. A strong understanding of radio, digital, experiential street marketing, with an overall strategic marketing mind with the ability to implement integrated marketing strategies and excellent writing skills is a must.

This position partners with sales, programming and promotions to develop and establish creative and sound strategies for high dollar/multi-year clients as well as capitalizing on existing station events and campaigns.

GENERAL DUTIES AND RESPONSIBILITIES
Generate business development related revenue via own efforts along with the oversight of all business development efforts via working closely with sales force and sales managers to accomplish business development goals
? Demonstrate an ability to contact top decision-makers and develop effective relationships
? Works closely with sales managers, program directors and promotion directors
? Develop and manage all business development related budgeting and plans
? Develop and manage quarterly/annual company sales initiatives
? Work in tandem with Creative Director to develop campaigns.
? Understand how to create marketing concepts based client proposals and marketing briefs.
? Demonstrate multifaceted marketing abilities by developing client packages using the following integrated marketing tools:

Media: Radio, streaming audio, E-mail plus database marketing, texting programs, Signage (logo ID on station vehicles, street teams, etc) Product placement (on-air endorsements, station entitlement, naming rights) Campaign and content development, commercial production.
Promotions: On-site events, Cross marketing/third party partnerships, Special Event marketing, VIP/Celebrity Appearances, Traffic Building Promotions, Sports Marketing Brand development, customer rewards programs, testimonials.
Community: Cause marketing, public relations, special programming interviews, fundraising events, on-air personality support.
Merchandising/Hospitality: Special Access (unique experiences), Tickets, Trips, Employee Rewards, Customer entertainment

Qualifications
Candidates are required to have a Bachelors degree in Marketing or a related field and previous management experience. A minimum of five years of radio experience and or media related marketing/sales experience with proven track record in sales, business development, non-traditional revenue, and marketing precepts and strategies is a big plus. Excellent writing and presentation skills are required for this position.



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